Frostkrone: A firework of innovation for PLMA

Rietberg, 25 April 2019. Frostkrone will present its red-hot product developments at the PLMA in Amsterdam on 21 and 22 May in the FOOD SECTION, hall 1, stand F-5584. Moreover, the innovations “Lava Bites” and “Crack ‘N’ Cheese Cubes” have been selected by PLMA and will be showcased at the New Product Expo - Idea Supermarket Area.

Great love or hot seduction? Both could be involved in Frostkrone's Apple Love Balls. Pure seduction awaits the taste buds, when the deliciously crunchy, golden yellow batter is cracked and the filling reaches the palate. The little, fried balls are just as delicious eaten solo as they are as a dessert, for example served with vanilla ice cream. Also an ideal treat for parties as a sweet dessert in finger food format.

Apple Love Balls can be prepared in the deep-fryer.

Caught fire

Black like volcanic rock on the outside with a hint of glowing lava, that’s how the bites come hot from the oven or fryer. Just one bite and the creamy cheddar cheese flows slowly and unstoppable from the crispy tempura batter like liquid magma. And the red jalapeños add the hot kick.
Lava Bites offer many possibilities to trade, food service and end customer to present and serve them in an exciting and appealing manner. Frostkrone’s finger food is also particularly suitable for promotional weeks in retail. Lava Bites are deep-frozen and pre-fried.

Crack it!

Caution! Extreme danger of addiction! First you crack the extremely crunchy breading and then the delicious macaroni in a savoury cheese sauce with crispy bacon are waiting to be eaten straight away.

Whether at a leisurely meeting among men or at a games night with the whole family: the delicious filling and its handy shape make Crack “N” Cheese Cubes a popular snack. Thanks to its modern, trendy square shape, the product offers a variety of possibilities to Food Service and restaurants to present and decorate it. Crack ‘N’ Cheese Cubes are prepared in a few minutes in the oven or fryer. Deep-frozen and pre-fried.

Innovations attracting attention

Again this year, Frostkrone uses the Amsterdam fair to exchange ideas with national and international business partners. Frédéric Dervieux, Managing Partner of the Frostkrone Group, comments: "This year's PLMA is an excellent opportunity to introduce the new Frostkrone food group and to present the extended, very comprehensive product portfolio to our retail and food service partners. You can get to know and test the wide variety on site".

Besides Frostkrone Tiefkühlkost GmbH and Bornholter Käsevertriebs- und Produktionsgesellschaft mbH, the Frostkrone Group includes the two French companies Piz'wich Creative Snacks and Varenne Gastronomie as well as the US-American company Rite Stuff Food, Inc. The diverse product range is available worldwide, among others in Scandinavia, the Netherlands, France, Spain, Portugal, Great Britain, Switzerland, Eastern Europe, Russia and the USA.

ABOUT FROSTKRONE

Headquartered in Rietberg, North Rhine-Westphalia, the Frostkrone food group is specialised in the manufacture and sale of deep-frozen finger food and snack products.

Since its foundation in 1997, the company has established itself as an innovative pacesetter in convenience frozen foods. In 2018, the French companies Piz'wich and Varenne Gastronomie became part of the Frostkrone Group. In 2019, the US-American company Rite Stuff Food, Inc. was added.

Frostkrone food group is characterised by a wide variety of finger food and snacks and distributes its products in the food retail, food service and online.

Frostkrone food group has several modern production facilities in Germany, France and the USA.